Social media is changing the way business is carried out. A study by the Internet Advertising Bureau found that nearly 80% of the consumer market are more inclined to purchase more often if a brand\'s presence is on the social media frontier.
Small firms the knowledge of how to capitalise on this is crucial. The founder of social media consultancy Bramble Buzz, says: "If businesses haven\'t got the right presence on the social media areas, then they\'re really going to be missing out, because customers are expecting to find businesses and brands on there."
What they must focus on is their target market: "The key message is to think about who your customers are, think about everything you know about them, where they live, what their lifestyles are, what their interests are, business wise and outside of business, and that\'ll give you big clues as to the social networks they\'re likely to be using."
Once the company has their social media strategy in place, they need to think about how this is going to transform these into sales for the development for your business. Will it help drive traffic to your website? Put dairy airs on seats at hosted events? "How does all that fantastic activity and buzz translate into tangible results for the business? That\'s the key to getting social media to grow your business," she commented.
At WDY UK Ltd, we know how important it can be for the world of business to be aware and utilise these key marketing features that so many of us take for granted.
Why not speak to use in house or phone us on 01759 301 008 for a consultation today.